Diverse Solutions for Diverse Issues
Social marketing is the use of marketing principles to influence human behavior in order to improve health and benefit society.
Unlike typical digital campaigns, CHS works with members of vulnerable communities to produce behavioral-science informed products that are authentic, resonant, and effective.
Teens designed this campaign to educate young men about emergency contraception.
We worked with teens to create this guidance on sexual consent.
High schoolers in Brooklyn, NY produced this to inform their peers about their in-school health clinic and teens’ rights to sexual and reproductive healthcare.
Sexual and Reproductive Health
These teens in Niagara Falls produced a rap-battle highlighting the misinformation and misconceptions surrounding sexual and reproductive health.
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Prep and HIV Prevention
PrEP and other HIV prevention strategies are beautifully and even humorously conveyed to at risk populations through our digital campaigns.
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Challenging Sexism, Racism, and Homophobia
Addressing social issues as complex as sexism and racism can be challenging.
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Bullying and "Digital Disasters"
Many teens don't think critically about their use of digital media. New and social media have made it easier for young people to take part in digital activities that can be construed as bullying.This video explores the issue further.
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HIV Awareness and Addressing Stigma
Adolescents born with HIV share their experiences and inform a set of powerful campaigns designed to address stigma and educate other positives on the importance of med adherence and accessing care.
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Mental Health
Stigma around Mental Health prevents many people from getting the help they need. This piece conveys to viewers not only the validity of mental illness, but also allows them to reflect on the ways in which they engage with people with mental health issues.
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MyMediaLife Music Videos
MyMediaLife is a highly targeted, interactive workshop. Through the MML process, we work with an agency and a target population to develop innovative and inspiring pieces of media that motivate the target population towards healthier behavior. Music videos are one of the more popular formats for conveying these messages.
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